NBA Friday is a weekly presentation of National Basketball Association games on ESPN. Formerly known as NBA Friday Coast to Coast during doubleheader nights, the program starts the first Friday of the NBA season, and typically runs uninterrupted throughout the entire season. In 2006, NBA Friday was preempted from March 10 to March 31, due to ESPN deciding against counter programming the NCAA Tournament. Nearly all NBA Friday telecasts consist of a doubleheader, with one game typically from the east coast at 8:00 p.m and the west coast at 10:30 p.m.
The KIA NBA Shootaround Pregame Show, the Toyota Halftime Show, and the Target Postgame Show are the studio shows that occur before, during, and after the NBA Friday Games.
NBA Friday on ESPN is not exclusive; local sports networks may still air the game in their market. In that case, the ESPN broadcast on these markets is subject to blackout and SportsCenter is usually aired instead.